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Boeing / A Case Study : Approximately 4
pages worth of case study analysis and notes on Boeing (corporation) written from a
management/business orientated perspective. (Strengths, Weaknesses, Macro, Micro analysis
etc;). No Bibliography. Boeing.wps
Boeing in the Year 2001 and Beyond : A 10 page
paper on Boeing's proposed merger with McDonnell Douglas, its current advantage in
commerical and defense aviation, how its work in the community increases the company's
strength, and financial information. The paper seeks to prove that Boeing's
mid-1990s business moves thrust the company forward into the next century.
Bibliography lists 10 sources. Boeing2.wps
Boeing Airlines Company / Contributions : This 15
page research paper investigates the history of Boeing Airlines Company focusing on the
contributions the company has made through the decades to the industry. This is the
largest manufacturer of aircraft, both civilian and military, in the world. Their
continuing innovative nature and commitment to efficiency and quality give them an
excellent competitive edge for the future. Bibliography lists 15 sources. Boeing4.wps
A Business Analysis of the Boeing Company :
This 5 page paper explores the Boeing situation, along with the airline industry in
general. The reason for company layoffs are explored which include things such as the
companys refusal to advance and general mismanagement. Bibliography lists 5 sources.
Boeco.wps
SmithKline Beecham : A 20 page paper discussing
SmithKline Beecham Pharmaceutical Corporation, its background, its financial status both
before and after merger activities, SmithKline Beechams position in the
pharmaceutical industry, as well as stock information and some of the current issues
facing the company. Bibliography lists 21 sources. SKB.doc.wps
Business History Film Reviews : 18 pages worth of
business (history of business) film reviews. In all, these seven summaries and reactions
(about 2 1/2 pages each) discuss such titles as "The Prize," "The Prize :
Black Grant," "The Prize Our Plan," "Railroads, Robber Barrons, and
Rebels," "The Coming of the Iron Horse," "Entrepreneurs:Volume II, The
Land and Its People," and The Day the Universe Changed: The Factory and Marketplace
Revolution." No Bibliography. Please call for
information on film content. Please e-mail us if you need to purchase individual
essays. Bnsfilms.wps
Case / Evaluation Of 501c.3 Organizations For
Contribution Of $300,000 :
A 5 page paper that evaluates 4 different 501c.3 charitable organizations to choose
two for the distribution of $300,000 in contributions. The writer compares the four
organizations on the basis of whether the meet the goals of their mission statements and
how they use the donations they receive. In the end, the writer chooses just two of the
four to receive donations. No Bibliography. 501c3.wps
SWOT Analysis of Merrill Lynch : A 5 page SWOT
(Strengths, Weaknesses, Opportunities and Threats) analysis of the worldwide brokerage
firm. Merrill Lynch is a financial services firm known around the world for a variety of
financial services. It is a relatively conservative organization, however, as reflected in
a comparison of Merrill Lynchs performance over the past three years to that of the
Dow Industrials. There have been age and sex discrimination suits that the organization
has lost, but their ability to find and maintain above-average return on relatively safe
investments remains and perhaps is their greatest strength. Bibliography lists 9 sources. MerrillL.wps
SWOT Analysis of Miller Brewing : A 6 page economic
analysis on the Miller Brewing Company utilizing the strategy of listing "strengths,
weaknesses, opportunities, and threats" to analyze Millers position in the
market. Bibliography lists 5 sources. MilBrews.wps
Harley Davidson Co. / Management Case Study : 8 pages
in length. Analytical discussion of the company Harley-Davidson from a management
perspective. Paper details how they applied contemporary principles of quality management
to save the company during the late 1980's and early 1990's. Bibliography lists 7 sources.
Harley.wps
The Ford Motor Company : This 15 page paper provides
an overview of the Ford Motor Company, its history and development, its move into the
global market, and its diversification of products and services. Bibliography lists ten
sources. Fordco.wps
Henry Ford & Automobile Production: This 8 page
paper discusses Ford's implementation of mass production and the effect that change had on
both Ford's company and the society. Topics discussed include an overview of Ford's Model
A and Model T, Ford's use of an automatic conveyor belt and the assembly line process,
dealer franchises and the Ford's increase in wages for the workers in his employ.
Bibliography lists 5 sources. Fordauto.wps
Mercedes-Benz North American Operations : A 5 page
paper discussing the Mercedes Metamorphosis. Mercedes-Benz seems to have been with us from
time immemorial, but it has only been in the last 30 years that the German parent company,
Daimler-Benz, has had a North American subsidiary. At sales of $1.7 billion in 1995, the
last year for which figures are available for this privately-held subsidiary,
Mercedes-Benz has seen success in North America, and indeed all over the world. No amount
of former success, however, is preparatory for the heights to which Mercedes intends to
fly, beginning with the manufacture of their sports utility vehicle in their new Alabama
plant. Bibliography lists 7 sources. M-Benz.doc
Mitsubishi Motors Corporation : A 5 page research
paper reviewing the background and history of Mitsubishi. A massive Federal lawsuit
charging sexual harassment of hundreds of women placed a shadow over the company during
the mid-1990s. Racial discrimination was also alleged. Fiscal data and information
about Mitsubishi's environmental efforts are presented in this paper. Bibliography
included. Mitsubish.wps
BMW / Company Analysis : A 5 page research paper
describing BMW. Information on the following topics provided in this report : background,
history, financial report, safety innovations, and recycling. BMW is a major force in the
economy of at least two countries: the United States and Germany. Bibliography is
included. Bmw.wps
Company Profile for BMW / Review : A 5 page review of
the BMW company profile written by Greg Farrell and published January 22, 1996 in
"Bandweek". Concurs with Farrells contentions that BMW has achieved
acceptance in the American market and concludes that his documentary methods and manner of
presentation are correct and precise. No additional sources cited. Bmwcomp.wps
Problems & Solutions At Toyota : In this 8 page
research paper, the writer discusses some of the problems that Toyota had during the early
1990's along with other Japanese auto manufacturers. Some specific concerns included :
high material costs, too few vehicle choices, high employee turnover, and inattentiveness
to marketing mix. The writer makes pertinent recommendations -- detailing some of the
steps that Toyota can take to ensure a more productive, profitable future. Bibliography
lists 8 sources. Toyota.wps
Problems & Solutions At Toyota # 2 : In this 11
page case study, several key problems facing Toyota are presented, described, and analyzed
to find possible solutions. Macro and microeconomic issues are explored and the writer
offers ideas relevant to contemporary management theory including the possibility of
Toyota switching to a J.I.T. inventory system, becoming proactive in their
leadership style-- and solving problems before they happen. Bibliography lists 10
sources. Toyota2.wps
Business & Information Technology Case Study : A
9 page paper that provides a comprehensive sample case study of a business and evaluations
and recommendations based on their operations. The business, Video-Vision provides video
cassettes to 50 hotels in 12 countries. Charts included. No Bibliography. Videocas.wps
Honda Motor Company : A 15 page paper discussing
corporate strategy at Honda. Honda Motor Company went to the crest of the hill of decline
in the early 1990s, and it has only been the astute leadership of CEO Nobuhiko Kawamoto
that prevented a free fall from the top. Honda was found to be suffering from what
Kawamoto called "big company disease," ironic within a Japanese company that
contributed to the upheaval in the US auto market in the 1970s and 1980s that led to
radical changes not only in the manner in which American cars are constructed, but in the
philosophy behind designing and selling them as well. Bibliography lists 14 sources. Hondamot.wps
Chrysler Corporation : This 20 page paper
examines Chrysler Corporation shortly before its merger with Daimler-Benz. An overview of
the firm is provided. A comprehensive financial analysis, inclusive of two charts and SWOT
assessment, is a major part of the analysis. Strategies are recommended and a detailed
plan of action is incorporated. Bibliography lists 15 sources. Chrysler.wps
Chrysler And GM: Case Study : 5 pages in length. The
writer discusses differing business concepts that allowed both Chrysler and GM to come
back strong within the automobile industry. Bibliography lists 1 source. TLC_GM.wps
Apple Computer Inc : A 10 page research paper that
investigates Apple Computer, Inc. Current fiscal information is reported as well as
setbacks the company has experienced and recent announcements Apple has made. A SWOT
analysis is provided. Conclusions offer recommendations for Apple Computer to regain its
image and market share. Bibliography lists 12 sources. Apcomp.wps
Dell Computer : An 18 page paper discussing
Dells acsension to the number one producer of personal computers and the competitive
pressures they face. Historically, Dell Computer has participated primarily in the
hardware segment of the PC market, and has concentrated on government agencies and small
business for the bulk of their sales. With the shift of focus among so many companies
regarding just what the Internet might be able to do for them, both in terms of boosting
sales of their own products and as a tool for developing intranets not dependent on
physical location as Local Area Networks (LANs) are, Dell has
also added Internet servers to their talents for voluminous and rapid sales. Bibliography
lists 12 sources. Dellcomp.doc
Leadership at Gateway 2000 : 5 pages in length.
Gateway 2000 CEO Ted Waitt has learned the immeasurable business value of both great
customer service and extremely happy employees. One of his requirements of both his
employees and his leadership team is that they have fun while they work hard. There is no
doubt that Ted Waitt and the other 9,700 employees of Gateway 2000 are dedicated to the
success of their company, and the company seems to have suffered little of the
"little Caesar" growing pains so common with a rapidly growing business.
Bibliography lists 7 sources. Gateway.wps
One Month Of Activity At Gateway 2000 : A 10 page
paper evaluating Gateway 2000's varied strategies and strategy implementation based on
reports of the companys activity in a single month. That single month was October,
1998, in which Gateway reported results for the quarter ended in September. Shipments
increased 43% for record numbers of PCs shipped while the companys organizational
business also saw dramatic increases. Several new products have been introduced, four of
which have been nominated for industry awards. Bibliography lists 11 sources. Gateway2.wps
Dell & Gateway Computers / Corporate Overview : This
20 page report discusses two of the most highly successful personal computer companies in
the world Dell and Gateway. Each of them have become darlings of the investment
world and each is living up to their own publicity and promotion. A brief overview is
given of each with an analysis of various financial features, ratios, and market position.
Bibliography lists 8 sources. Dellgate.wps
Sun Microsystems / Workstations : A 40 page research
thesis that explores first the Workstation industry, then specifically Sun Microsystems.
Sections regarding the industry as a whole include: an industry profile, competitors,
comparisons of sales and net income of major players in the industry, an analysis of
Porter's model and how it is used in the industry, and the importance of information
technology to the industry. Sections focusing on Sun Microsystems include: a profile of
the company, including its chief executive officers, financial performance over a five
year period of time, their competitive strategy model, and an analysis of how they use
information systems including the use of Wiseman's strategic option generator, a profile
of the company's success factors and a final analysis of Sun in terms of business strategy
and how well the company is positioned for the future. Tables, Charts and other
Illustrations are included in this report. Bibliography lists 11 sources. Sun.wps
Assessing The Inner Operation Of Mercury Web & Graphic
Designs : 6 pages in length. The Mercury Web & Graphic Designs Company is a
firm that is in the business of enhancing the business lives of their clients. Because of
their expertise, customers are able to design specific components that address their
enterprising needs. The company has been quite successful throughout the last several
years, demonstrating ever-growing profits with each passing quarter. However, it has come
to the owner's attention that production on all levels has begun to slip considerably with
regard to overall employee morale; as a direct result, revenue has shown a significant
decline within a very brief period. The writer analyzes the situation with the help of an
employee survey/interview, as well as suggests improvements to rectify the situation.
Bibliography lists 2 sources. TLCgraph.wps
Telecommunications Equipment Industry / An Analysis Of 3Com
: A 40 page research investigation into the titled industry with an emphasis on 3Com
Corporation. The report first provides an overview of the subset of the industry:
networking and modems, and describes each of the major competitors. Porter's competitive
strategies model is used to explain competitive advantages of each company. The second
section of the report deals specifically with the 3Com Corporation, its financial state,
it market share, and products it manufacturers and those they are beginning to
manufacture. Illustrations, tables and graphs are included. Bibliography lists 23 sources.
3Com.wps
Telecommunications Equipment Industry / 3Com : A 52
page research report about their telecommunications equipment industry in general and 3Com
in specific. This vast report includes a summary of the industry including information
from Moody's, a historical report of 3Com, an analysis of the company, its products, and
competitive advantage within the industry. The report includes financial analyses as well
as alliances and partnerships developed by 3Com and its cutting edge products. As the
world's leader in Ethernet and Fast Ethernet technology in combination with its many other
innovations and attention to customers' needs, 3Com is very well positioned for the
future. This comprehensive report also provides a structured analysis of the company and
an analysis of the factors contributing to its success. Bibliography lists 26 sources. Telecom.doc
Telecommunications Deregulation / Microsofts $1 Billion
Investment In Comcast : A 10 page paper on some of the effects of the 1996
Telecommunications Deregulation and Reform Act. When the first phase of industry
deregulation went into effect in 1992, some of the largest phone companies rushed to
become cable companies also, but only a few succeeded in making their ventures profitable.
Microsofts investment in Comcast in 1997 marked the first large-scale attempt to
capitalize on deregulation by a related, rather than direct segment of the
telecommunications industry. Bibliography lists more than a dozen sources. Comcast.wps
Microsoft : In 5 pages the author discusses the
following question pertaining to a 1996 article on Microsoft, "How is Microsoft
currently doing? Is it happy w/ its current performance situation? Where does the firm
want to be 5 years from now? What are the firm's weaknesses and strengths? What strategies
does the firm have to use to be successful in the future?" Bibliography lists 1
source. 96micro.wps
The Growth Of Lotus Development Corporation : 5 pages
in length. Of the early days of Lotus Development Corporation, Janet Axelrod says that she
and Mitchell Kapor, Lotus founder, had come to an understanding early on: Kapor
would deal with the business end of things; Axelrod would ensure that Lotus employees
enjoyed some of the most liberal benefits in the industry and that Lotus would be
recognized as a leading innovator in corporate responsibility. That agreement was struck
in 1981, and it still holds today. Though IBM broke its own precedence and acquired Lotus
by means of a hostile takeover in 1995, Lotus remains a leader in its field and is
increasingly global in its focus. Bibliography lists 2 sources. Lotus2.doc
Texas Instruments Legal Guards : 14 pages in
length. Texas Instruments has been in the enviable position of holding the only
semiconductor-specific patent addressing basic design. TI is extremely protective of their
rights concerning the patent, and with good reason: semiconductor pursuits currently
account for 84 percent of all of TIs business, but the patent is set to expire in
2001. While the company pursues other avenues of business in search of products and
processes that can take the revenue places of patent licensing, they also pursue every
method of protecting the use of the patent until the final expiration, when it becomes
public domain property. Bibliography lists 9 sources. Texasins.doc
Intel / Getting the Chips to the Marketplace : This
15 page paper discusses Intel Corporation, maker of Pentium microprocessors and a leader
throughout the world in personal computing. A specific management problem is presented and
analyzed (why Intel is not getting sub1000 chips to the market fast enough) and what
solutions may be available to the company. Bibliography lists 8 sources. Intlchip.wps
Intel's Success & Failure : A 6 page analysis of
Intel's success in the microprocessor industry supplemented with critical review of their
apparently poor handling of the 1995 "flawed Pentium" chip fiasco in which it
was announced that all chips made up until a certain date would produce an incorrect
result when performing one specific calculation in division. A useful reference for those
studying public relations. Bibliography lists 5 sources. Intel95.wps
Microsoft Human Resources : A 20 page paper that
investigates the human resources function at Microsoft Corporation. Aspects discussed
include: recruiting, selection, salary and benefits, involvement, IS, IT, labor relations
and general management philosophy. The writer also notes steps HR could take to
demonstrate their value so as to become a strategic business partner within the
corporation. Bibliography lists 17 sources. MShr.wps
Managing Technology / AMP Incorporated, A Case Example :
As much of the corporate world focuses the totality of their information systems on the
implementation of technology, companies have had to define a process for managing
technology and devising a directive for continued development. This 6 page paper considers
the process by which AMP Incorporated manages their technology, and evaluates the process
in relationship to common precepts on technology management assertedc by Lowell Steele in Managing
Technology. Bibliography lists 2 sources. Manatech.wps
Kinkos, Inc. : A 14 page paper discussing
Kinkos management and possibilities for increasing the level of true communication
occurring between locations. Kinkos is expanding into diverse international markets,
and the private company has 900 locations just in the US. The paper has a discussion of
Management By Objective and its usefulness for short-term projects such as opening new
stores, along with an organizational chart and two communications diagrams. The chosen
method for enhancing communications between locations is that of video conferencing, using
equipment that every Kinkos uses already for that service. Bibliography lists 11
sources. Kinkos.wps
The Limited / A Retail Case Study : A short, yet
comprehensive 5 page case study in Management & Marketing of The Limited; -- a chain
of retail stores that re-vitalized its strategy to incorporate and remain focused upon a
number of important techniques including : brand-building, centralized decision-making,
adherence codes for all stores, and more. Limited was a chain suffering from
rapidly-dwindling sales volume whose productivity was turned around completely by the
back-to-basics approach(es) discussed in this paper. Bibliography lists 5 sources. Limited.wps
Kenneth Blanchard & Michael OConnors Becoming
a Fortunate 500 Organization / Managing by Values : Kenneth Blanchard and Michael
OConnor pursue a more effective route to leadership an motivation for large
companies, directed primarily at top management and with the focus on the best approaches
for creating cohesiveness and direction as well as implementing effective change. In their
work Managing by Values: Becoming a Fortunate 500 Organization, Blanchard, OConnor
and other contributors promote the idea that management holds the key to corporate
success, not through implementing top-down management strategies that focus on leadership
style, productivity goals, and other effective means of operational support. This 6 page
paper reflects the central perspectives presented in the work and underscores the link
between management process and corporate outcomes. No additional sources cited. Valman.wps
Saks Fifth Avenue / Improving Customer Relations Increase
Sales : A 9 page paper which primarily examines how increased customer service
efforts at Saks Fifth Avenue chains have improved the retail chain's image and greatly
augmented sales at the same time. In response to a previous decline in sales, Saks has
added a greater amount of accommodations for customers, stopped charging women for
alterations, improved record-keeping procedures, and re-trained employees in customer
service-related skills & techniques. It is concluded that Sax Fifth Avenue is one of
few companies that has managed to successfully "turn around" yesterday's failure
to mind the needs of consumers. Bibliography lists 10 sources. Saks5th.wps
Merrill Lynch & Company : 12 pages in length.
Founded in 1914 by Charles Merrill, Merrill Lynch is "the US's leading brokerage
firm and the leader in US and foreign equities underwriting, combines retail brokerage and
cash management with investment banking." Other lines include clearing services,
retail banking, and insurance. The company also has a recognized presence overseas and
provides investment and financing services to companies outside the US and Canada. Its
combined asset-management arms make up one of the largest mutual fund managers in the
world, with a business value of over $1 trillion. Bibliography lists more than a dozen
sources. Merrill.wps
The Credit Card Industry : A 26 page research paper
that gives an overall look at some of the most recent problems and innovations facing this
industry. The writer addresses such topics as the dramatic increase in the rise of
consumer debt--particularly among low-income families, the saturation of the
"prime" consumer market and the advent of "smart" cards, which hold
the possibility of revolutionizing the way in which societies exchange goods and services.
Bibliography lists 21 sources. Credcard.wps
American Express :
This 20 page paper provides an overview of American Express as well as marketing
strategies it can use in both the domestic and international arenas. The credit and charge
card markets are explored. Several current trends are mentioned including the effect of
the euro on such businesses and the implications of the antitrust lawsuit against Visa and
Mastercard. Bibliography lists 10 sources. Amex.wps
Amazon.com / Company Case Study : This 5 page paper
provides an overview of the major components of the company Amazon.com, created in 1994 by
Jeffrey Bezos. This paper provides a SWOT analysis (strengths, weaknesses, opportunities
and threats) as well as a central company problem and three possible solutions. This paper
concludes with a discussion of one of the three solutions and describes the implementation
and possible benefits that can be derived. No additional sources cited. Amazonco.wps
Browning Ferris Industries : This 25 page report
discusses the environmental management company BFI (Browning Ferris Industries) and its
economic interactions within the realm in which BFI operates. Bibliography lists 14
sources. Bfi.wps
Corporate Code Of Ethics / Case Study - National City Bank
: This 10 page paper analyzes the Ethics Policy and the Applications for Ethics Policy
of National City Bank. The introduction offers a general discussion of ethics policies,
how to apply the policies and why they are important. The essay then makes recommendations
for improving the bank's applications document. Bibliography lists 5 sources. Citybank.wps
Salomon/Smith Barney Merger : The acquisition of
Salomon by Travelers in the Fall of 1997 is studied in this 40 page paper. The new
company which was created by the deal, Salomon Smith Barney is studied. An analysis
considers not only the financial picture of each company, but also problems with the clash
of corporate cultures and personalities at the highest levels of the firms. Several charts
are provided to illustrate financial information. A note is included that suggests
techniques for conveying methods of financial analysis while utilizing the case study.This
is also helpful to anyone who wants an understanding of how to consider various factors in
any financial analysis. Bibliography lists 30 sources. Smithb.rtf
Goodyear Tire & Rubber Company : A 5 page
paper that overviews this company which is now 100 years old. Last year's income is given
as are the strengths and weaknesses of the company. The CEO who took over in 1996 has a
large vision for the future and this is also reported. Finally, a SWOT analysis chart is
provided. Bibliography lists 5 sources. Goodyear.wps
Winnebagos Strategic Management : A 10 page
paper examining the sales record of the motor home manufacturer and answering the
speculation that perhaps Winnebago should look to overseas markets for their products. The
company has entered into a marketing consortium with other manufacturers to attract the
over-50 buyers to whom they typically sell their vehicles, but they apparently have
totally overlooked the convenience of family vacations when based on motor home travel.
There is little worse than the complaints of bored children tied into the back seat of a
car, tired, hungry and needing a bathroom stop, all problems that do not arise when
travelling in a motor home. The writer recommends that the company target this group
rather than attempting to go overseas. Bibliography lists 9 sources. Winebag.wps
Management And Communication At Proctor & Gamble :
A 12 page paper examining the paradox presented by management structure at Proctor &
Gamble. Proctor & Gambles "paint by number" approach to organizational
decision making appears to be inhibiting with the effect of stifling the same creativity
that senior management claims the company seeks at all levels, but Proctor & Gamble
has reached a level of standardization in their decision process that would be unworkable
in many other organizations. Other businesses with Proctor & Gambles rigid
hierarchy would only be immobilized, but this company is able to use its strict procedures
to channel the creative energies of its managers into a single common direction. That
focus enables managers of all departments to be better able to meet their objectives,
which presently lie in making Proctor & Gamble a global company with local focus.
Bibliography lists 14 sources. P&G.wps
Rectifying Communications Impasses : A 5 page paper
analyzing the organizational communication "disconnect" of a rapidly growing
business, Lawson Software, that inadvertently allows their attitudes to lapse into a we
vs. they mentality. The company urged their reluctant managers to use peer-to-peer
training to become facilitators of groups whose surface purposes were to discuss the
internal problems of the company. The managers, however, realized that all their internal
problems were only facets of one underlying trouble: an early breakdown of communication
both intragroup and intergroup. One manager said that while Deming had provided the
philosophy, the facilitator approach at Lawson had provided the means for implementation.
Bibliography lists 4 sources. Impass.wps
Fictitious Case In Sales Management / Hiring &
Assimilating Women : In this 8 page case analysis of a fictitious company, the
writer describes the problem faced by an older manager who has not found the same success
in assimilating women as he had always found with men. The same motivations and
invitations to social affairs that improved rapport with male salespeople only damaged
relations with women. The writer presents possible solutions to this sales manager's
common problem and evaluates each one- -deciding that the company will need to hire women
trainers with experience in their field to help restructure company efforts and to make
the new generation of saleswomen happy with their job. Short & long term implications
of the proposed plan are discussed. Bibliography lists 4 sources. Salecas2.wps
Fictitious Case In Sales Management / Firing Moonlighters
: In this 7 page case analysis of a fictitious company, a manager finds that one of
his salespeople has been lying about the reasons for his sharp decline in sales;
Evidently, the rep had been moonlighting at a part-time job and the manager is now
confronted with an executive dilemma concerning what course of action should be taken. The
writer evaluates the internal and external implications of every possible decision (i.e.
impact that firing the rep would have on employee morale, cost of replacing him, effects
of disciplining him, effects of changing him over from salary to straight commission,
etc;) and ultimately concludes that while it would not be reasonable to fire the
salesperson, a switch to straight commission would be most appropriate in this case.
Bibliography lists 3 sources. Salecas3.wps
Fictitious Case In Sales Management / Earnings Caps For Top
Performers ? :
In this 6 page case analysis of a fictitious company, a top salesperson threatens
to leave when her quota to earn bonuses is consistently raised each year to be higher than
she earned during the previous year. The company's possible solutions to this problem are
evaluated as are the potentially positive and negative outcomes of each. The interest of
company & sales morale is figured in and it is ultimately concluded that payscales
which reward top performers are indeed the most beneficial in the long run and that caps
or "ceilings" should be removed. Bibliography lists 3 sources. Salecas4.wps
Managerial Case Study / HealthSouth Rehabilitation
Corporation : Discussed are the internal & external environments as well as
the company's outlook for the future and recommendations, etc; No Bibliography available. Healcase.wps
Healthy Existence Pty Ltd : This 6 page paper
discusses the fiscal health of a company that sells health and beauty care products. The
company did not perform well in 1998 and, in fact, their net profit has decreased each of
the last three years. An analysis is made using fiscal data. Recommendations are made for
strengthening the company's position. Four tables are provided. No Bibliography. PGhealth.rtf
McDonald's / Case Study : An 8 page study of
McDonald's and the trend towards globalization. The company's history, present, and future
growth are examined with emphasis on common principles of international business.
Financial data is provided and the company's strong points and weak points are assessed
with relevance to all aspects of the marketing mix. Mcdonald.wps
McDonald's & Team Development : A 7 page paper
that discusses the corporate management training and internal and external environments of
the corporation. It also provides information from a local restaurant, its environment and
the number one cost-containment issue of raw waste as related to employee morale.
Solutions provided are related to building a team, including friendly competition awards,
quick team meetings, and instilling the sense of "team." Concludes with a
discussion of process. Bibliography lists 3 sources. Mickyd.wps
Is "Mickey Dees" A Good Investment ? :
A 7 page paper discussing whether or not McDonalds is a good investment. The
corporations financial information, profit improvement, and corporate structure are
discussed. Bibliography lists ten sources. McD.doc
McDonald's & Marketing In Russia : A 12 page
research paper discussing McDonald's entrance into Russia. A brief overview history of
McDonald's Corporation is provided, followed by their successful opening in Moscow. Other
issues discussed include establishing a business in Russia, including the an explanation
of the different business behaviors expected and marketing. Bibliography lists 10 sources.
Mcrussia.wps
Risk Management / McDonald's Restaurant & Southwest
Airlines : This 8 page paper explores different aspects of risk management, in
general as well as those affecting these two disparate companies. The writer offers a
generic process of strategic risk management planning for both companies. Bibliography
lists 8 sources. Riskmd.wps
McDonaldization : The theory is explored by a look at
George Ritzers book The McDonaldization of Society in this 5 page paper. Related
notions are discussed and many illustrations are used, including Wal Marts attack on
Sheryl Crows CD. Also included is a comparison of the phenomenon to Marxist
concepts. Mcdiz.wps
Biblical & Secular Management : This 4 page paper
and 1 page outline explore the topic of differences between biblical and secular
leadership in a business setting. Several companies are named including the fast food
chain Chick-Fil-A. Bibliography lists 5 sources. Bibsec.wps
Sonic, Incorporated [Fast Food] : This 6 page paper
analyzes the Sonic company exploring the reasons for their success. Sonic occupies an
enviable fifth position in the hamburger section of the fast food restaurant industry.
That position has been solid since 1987 due to the efforts of the CEO who took over that
year. The paper ends with recommendations for Sonic to consider. Sonic.wps
Sonic, Incorporated : This 10 page paper analyzes the
Sonic company exploring the reasons for their success. Sonic occupies an enviable fifth
position in the hamburger section of the fast food restaurant industry. That position has
been solid since 1987 due to the efforts of the CEO who took over that year. The paper
ends with recommendations for Sonic to consider. Sonic2.wps
Transfer Pricing Between Pepsi & Pepsi-Owned
Restaurants : A 5 page paper discussing options available for mutually-beneficial
use of Pepsi products in three fast-food restaurant chains owned by Pepsi but operating
and reporting as entities separate from each other. All four enterprises come under
PepsiCo reporting, however, and the business results of all four affect PepsiCos
bottom line. The paper examines the benefits of the internal transfer pricing compared to
using outside suppliers and stresses the need for equal treatment of all related
companies. Bibliography lists 1 source. Pepsrest.wps
Human Resources at PepsiCo: This 15 page report
discusses PepsiCo and its human resource practices and policies. The paper gives an
overview of the companys current standing in terms of goals, objectives, strategies
and policies, especially as applied to human resources. Bibliography lists 13 sources. Hrpepsi.wps
Information Technology at PepsiCo : This 15 page
report discusses PepsiCo and its information systems. The paper gives an overview of the
companies current situation in terms of goals, objectives, strategies and policies,
especially as applied to information technology. The writer also discusses a weakness of
the organization and suggests possible solutions. Bibliography lists 13 sources. Pepsitec.wps
PepsiCo Inc. / Internal Organizational Structure,
Management Procedures & General Business Behaviors : The Fortune 500 company
PepsiCo, Inc., the second largest softdrink manufacturer in the United States, has
demonstrated fluctuations in their operational base and their management and
organizational processes in recent years. This 8 page paper provides a view of these
components, with a focus on issues that include their competitive focus, their forceful
push into the fastfood market, their continuous improvement policies, and their desire to
function as a leader-driven organization. Bibliography lists 6 sources. Pepsibus.wps
The History of Frito-Lay : This 5 page paper
reviews the history of the Frito-Lay Company. From the early activities of Mr. Doolin and
Mr. Lay to the merger in 1965 with the Pepsi-Cola Company and through the restructuring
that brings us to the present. It examines such aspects as marketing, expansion and the
use of computers. It concludes with a look to the future and the potential of
cross-cultural marketing. Bibliography lists 6 sources. Fritolay2.wps
7-11 -- Time Management Around Merchandising Issues :
A 7 page paper with a background on Southland Corporation, and a "local" 7-11
store and its merchandising functions. The paper proposes time management solutions to its
apparent merchandising flaws. Bibliography lists 3 sources. 711bus.wps
Problem Solving at the McDonnell Douglas Corporation : 8
pages in length. An excellent analysis of strategic management at the McDonnell-Douglas
Corporation. Even though the company leads its industry with a # 1 position, the writer is
able to cite several problems including its failure to be proactive.
Recommendations for improvement are provided as are future projections. Two illustrative
charts are included. Bibliography lists 8+ sources. Mcdonnel.wps
TQM at Corning & Xerox : A 10 page paper
discussing Total Quality Management at Xerox and Corning. Though TQM is normally only
mentioned in passing now if it indeed is mentioned at all, both Xerox and Corning have
incorporated its practices and philosophies into their own corporate cultures to the point
that it is not a separate entity that needs to be discussed. Instead, it is simply
something that is. Because TQM is such an integral part of the full operation of each
company, it has nearly taken a life of its own, with care of employees, care of customers,
efficient production and quality workmanship being so intertwined that they cease to be
separate entities. Bibliography lists 12 sources. Cornxer.wps
Customer Value Management At Marks & Spencer : This
15 page paper investigates customer value management and customer value analysis and
applies the concepts to the practices Marks and Spencer seem to implement and/or advocate.
Examples of other businesses are also be offered for the purpose of demonstrating some of
the concepts discussed. The essay concludes with recommendations for Marks and Spencer to
further their competitive advantage through specific customer value management action
steps. One graphic illustration is provided. Bibliography lists 9 sources. CVM.wps
Northland Cranberries, Inc. : A 12 page financial
assessment of Northland Cranberries, in land holdings the worlds largest commercial
producer of cranberries. Until 1993, Northland was part of the Ocean Spray cooperative
that holds most of the domestic cranberry product market. Northland began producing 100
percent juice products under their own brand in 1995, and then took that brand national in
late 1997. Analysts have looked on the company favorably since their IPO in 1987 for their
sound financial management and a clearly-defined business plan that have kept Northland on
track with their move to the national market. Bibliography lists 14 sources. Northlnd.wps
The Medical Supply Industry : A 4 page overview of
the demographic and other factors concerning the medial supply industry. Various
statistics are cited concerning sales forecasts, imports/exports, and more. The writer
concludes that the industry is a benevolent one-- who purpose is geared towards helping
others-- and whose money primarily goes to just that cause. Industry.wps
The NIKE Corporation : This insightful 13 page case
study examines Nike's history, marketing strategy, methods of production &
distribution, human resources, and plans to expand overseas. Useful statistics and
illustrative charts are included. Bibliography lists 12 sources. Nike.wps
Nike Corporation / Strategic Analysis : 10 pages in
length. In 1997, Nike held the No. 1 position in sales of athletic shoes and apparel. They
lost that position to Reebok, then regained it and became stronger than ever. How they
accomplished this feat is discussed in this research paper. Their strategic development,
including establishing a network form of organization is explained. Bibliography lists 7
sources. Nikecorp.wps
Late Financial Results at Nike : A 10 page paper
discussing general accounting methods used at Nike and the very different pictures that
can be painted according to liberal or conservative reporting views. The differences in
reported results of operations of two very similar companies, each with similar market
share, reputation and notoriety, can be widely divergent. Even though both Nike and Reebok
adhere to the rules set forth by the Securities and Exchange Commission and organizations
for maintenance of accounting standards, the pictures presented by each are far enough
apart that they could affect investment decisions. Nike shareholders following only the
companys annual report are likely to be both disappointed and baffled when their
Nike stock loses even more value than it has since 1997. Bibliography lists 9 sources. Nikefin.wps
Nike Corporation & The Controversy Over Sweat Shops
: 5 pages in length --
A detailed examination of the controversy concerning Nike and the employment of
low-wage foreign workers & children subject to long hours and poor working conditions
overseas. Nike's own side of the argument is evaluated and the laws being formulated to
prevent these abuses as well as the important responsibility that we all have in helping
to protect the rights of workers everywhere represent the ingredients of the writers
strong anti-Nike conclusion. Bibliography lists 5 sources. Includes outline... Nikeswea.wps
Nike and Reebok A Comparison : This 7
page report discusses and compares Nike and Reebok in terms of issues such as market
share, product quality, social responsibility, and concerns about shifting manufacturing
from Indonesia to China. Bibliography lists 7 sources. Nikbok.wps
Critical Factors Facing the Athletic Footwear Industry: This
14 page report discusses issues of concern in the athletic footwear industry with a
particular focus on the challenges and changing aspects of management that have made an
impact on the industry. The past 20 to 30 years have seen numerous significant changes in
the athletic footwear business. As lifestyles have become more informal and more active,
athletic shoes have become far more acceptable in numerous social situations that, at one
time, would have required far more "proper" footwear. Bibliography lists 13
sources. BWshoe.rtf
Bankruptcy At Federated Department Stores / What Campeau
Could Have Done : A 5 page paper speculating how Federated Department Stores could
have avoided filing Chapter 11 in 1989. Of course its always easier to see what
could have been done than it is to have a completely clear view of the best long-term
course of action when making a decision, but seeing the way is never clear through the fog
of massive ego and arrogance. Robert Campeau wanted Federated Department Stores, and he
wasnt going to let a little thing like knowing nothing of the retail business stop
him. Bibliography lists 5 sources. Fedepst.wps
NuCor Corp / Plan For Growth & The Acquisition of
Increased Market Share :
6 pages in length. Written to executives at the NuCor corporation, this model
presentation presents an analysis of internal & external environmental factors
concerning the company's current status and growth. The company's strategy is assessed and
a proposal for future growth opportunities is presented based upon available data.
Includes chart. No Bibliography. Nucomcas.wps
Club Med / Business Case Study : A 6 page
research paper on the company famous for its many resorts in exotic locations that have a
reputation for "sun, surf, and sex." The writer examines the history of Club Med
as well as at its current position in todays marketplace. The recent management
upheaval that brought in the man who is credited with saving Euro-Disney as the new CEO is
also examined. Bibliography lists 5 sources. Clubmed.wps
The Disney Empire : This 10 page paper
provides an overview of the Disney Corporation inclusive of its current and future plans
of expansion. The evolution of the company, with a biographical portrait of Walt himself,
is provided to demonstrate how one mans dream turned into a billion dollar business.
Bibliography lists 9 sources Disbus.wps
Comparison of Cost Increases of Disney World and Ocean
Cruising :
This 6 page report discusses the history of price increases of two leisure
products/services admission to Disney World and ocean cruises over the past
two decades. Bibliography lists 5 sources. Discruis.wps
Case Study / Price Promotion at Hartmann Luggage :
A 7 page case study of whether Hartmann Luggage Company should indeed offer annual price
promotions to its retailers, or whether the company should maintain its policy of image
maintenance and high quality that have been the companys hallmarks for more than 100
years since its founding in 1877. The more narrow issue discussed is whether the price
promotions of 1978 and 1979 were indeed profitable. Included are alternatives that
Hartmann could reasonably employ to increase the companys market share while
avoiding the price promotions they dread. No Bibliography. Hartmann.wps
BBC Brown Boveri Ltd / Economic, Social & Technological
Trends from 1975-1986 : A 12 page paper that provides an overview of the
significant economic, political, social and technological trends that impacted BBC Brown
Boveri (Switzerland) between 1975 and 1986, with a significant concentration on the power
generation and industrial motors sectors, and reflects upon the application of
Porters diamond model in order to relate these elements in terms of competitive
advantage. Bibliography lists 7 sources. Brownbo.wps
Financial Planning & The Dial
Corporation : This 7 page paper analyzes financial moves made by the Dial
Corporation in an overview on corporate budgeting in general. New ways of creating budgets
is also addressed and Texas Instruments unique style of streamlining the process is
provided. Recommendations concerning the Dials use of the budget in the future is
included as well as a chart which highlights cash flow figures for the companys 1996
second quarter. Bibliography lists 8 sources. Dial.wps
Problem / Solution Case Study / Conrail : 10 pages in
length. A case study of Conrail -- including a brief overview of the company's history,
strengths & weaknesses, and current growth problems. Several viable solutions are
proposed based on sound contemporary management principles and justified recommendations
are made. No Bibliography. Manacas3.wps
Problem / Solution Case Study / Women's Club, Ltd. :
A 10 page examination of this company's environment, economic factors, strengths &
weaknesses, and most importantly, -- growth problems. The writer uses management
principles to propose solutions to issues that plague the Women's Club and then makes
strong recommendations based upon theories in three academic sources which are all cited
in a bibliography. Manacase.wps
Problem-Solving Case Study / Sale Recruitment : 9
pages in length. A sample problem-solving case in human resource management in which the
writer attempts to make a determination as to which of several candidates should be hired
to fill a specific position in sales. The internal and external environments are analyzed
and all possible solutions are assessed. Conclusive determinations are made about the best
candidate and reasonable predictions for the future are made. Bibliography lists 4
supporting sources. **The original case was presented to the writer on a handout which is
no longer available** Manacas.wps
Village Inns Food Service : A 10 page paper
based on a case study of the restaurant, coffee shop, and bar function of a San Diego
Village Inn motel and restaurant. The establishment has found itself with neither
assistant manager or restaurant manager, and the entire food service function has
disintegrated into chaos. A head cook who also served as the restaurant manager descended
on long-time wait staff with dictatorial and condescending measures. The staff response
was that of rebellion, and the "new" head cook was discharged within his 90-day
probationary period. The company is perennially understaffed and pays enough in overtime
to more than justify the addition of some temporary relief workers to ease the stresses
faced by overworked permanent employees. No bibliography. Villinn.wps
Blockbuster, Republic Industries And Wayne Huizenga : A
5 page paper that traces Wayne Huizenga's success from his waste management company
through his Blockbuster days to his now Republic Industries, a very diversified company.
This billionaire is once again bound to make yet another fortune as he continues his
expansion into several different areas including car sales and rentals. Bibliography lists
6 sources. Blockb.doc
Small Airports and Small Commuter Airlines : A 25
page research paper that gives an overview of the small airport and commuter airline
industry. The author considers the safety, service, financial success and barriers to
success as this industry relates to the more common large carrier airline industry.
Bibliography lists 12 sources. Airlines.wps
Southwest Airlines -- Ingredients Of Success : A 12
page case study of Southwest Airlines -- one of the top companies in its industry. The
writer analyzes SW's market niche, pricing strategy, human resource maintenance, financial
structure, emphasis on low cost, and more. Equipment, technology, and plans for the future
are included as well. Several charts provided in Appendix. Bibliography lists 15 sources. Swairlin.wps
Southwest Airlines Marketing Strategy : A 10
page case research paper with Southwest Airlines as its focus. Southwest is one of
Americas largest airlines in terms of passenger boardings, and yet it serves
airports in a relatively small number of 24 states. Overall, the companys marketing
strategy is to provide the best-possible no-frills service with the newest equipment
available, then tell the flying public about the top-notch safety record
In a report
filed with the SEC mid-way through 1996, Southwest included a list of "what ifs"
of things that might happen, things that prevented them from forecasting performance for
the very next quarter. They just keep flyingoften, right past the competition.
Bibliography lists 8 sources. Southwst.wps
Southwest Airlines / Selection Of Pilots : A 15 page
paper discussing the selection of pilots at Southwest Airlines. Finding a job is never an
easy task for a commercial pilot. Not only does Southwest not make the process any easier,
they also have the added requirements of a sense of humor and the proper attitude in order
to be considered for selection for their company. Southwest has the highest percentage of
female pilots of any airline in the country, but still have only a few in comparison to
the total number of pilots they employ. The corporate culture of have fun and work hard
applies to all areas of the company, including the pilot faction, and those prospective
pilots unwilling to serve as substitute baggage handler on occasion most likely will not
even make the first cut. Bibliography lists more than a dozen sources. Soutwest.wps
Southwest Airlines : An 11 page research
paper investigating Southwest Airlines Company, including a history of the company,
philosophy of management, financial reports, employee-management relations, and
forecasting the company's future. Particular attention is paid to the factors that make
Southwest so successful. One table is presented. Bibliography lists 11 sources. Soutair.wps
Southwest Airlines : This 5 page report discusses the
extremely successful and low-price Southwest Airlines. A brief overview of the company and
its history is presented, as well as information about its profitability, stock
performance, and returns on investment for shareholders. Bibliography lists 5 sources. SWA.wps
Valujet Airlines / An Analytical Case Study : This
8 page paper examines the history, market niche, and organizational structure of ValuJet
Airlines-- a company best known for its low cost airfare and frequent problems / crashes !
Issues concerning service, management style, and fiscal outlook are analyzed to provide an
in-depth overview of the company's strengths and weaknesses. Bibliography lists 10
sources. Valujet.wps
Southwest vs. ValuJet / Successful Airline vs. Unsuccessful
Airline : In this 10 page report, the writer compares Southwest with Value Jet
Airlines. It is reasoned that the reputation-wrecked ValuJet airlines has only trotted
along a bumpy road to industry success. Its future is much less certain than the
ever-growing Southwest Airlines. Marketability, cost issues, human relations, and more--
are examined with respect to each of these two companies to support such a thesis.
Bibliography lists 10 sources. Valusout.wps
Management At American, Delta & United Airlines :
A 9 page paper discussing the management similarities of the three airlines. American,
Delta and United Airlines are all commercial passenger air carriers. Beyond that, they
have only a few similarities. All are old commercial carriers that were facing bankruptcy
together until the US Postal Service approved air travel for the US Mail in 1925. There,
they reached a point of divergence that continues today. It would seem that, because of
the emphasis on employee ownership, United would be the "best" to work for, at
least as long as the pilots remain happy with their contract. The management style is
appealing because it takes the employees into consideration perhaps more than the others
do Bibliography lists 10 sources. 2air.wps
Delta Air Lines : A 6 page paper that provides an
overview of Delta Air Lines, Inc. Topics include a brief history of the company,
accomplishments, innovations, financial report of Delta and top three competitors in
table-format, strengths of the company. A hypothetical strategic plan is offered.
Bibliography lists 13 sources. Deltair.wps
Delta Air Lines Finances And Investment Information :
A 5 page paper discussing Deltas performance during the quarter ended September,
1998, the first quarter of the companys fiscal year. The fortunes of all airlines
has improved with lower fuel prices in the past two years, but Delta has taken advantage
of the savings more than some of the other ones have. Delta continues to accumulate record
quarters, building their cash reserves while also buying back some of their stock, and
they recently have had a stock split that makes investing in the company easier for the
small investor. Bibliography lists 5 sources. Delatafin.wps
British Airways Merger With USAir : A 6 page
paper discussing the benefits and detriments of British Airways merger with the
US-based airline in 1992.. At a time when the entire industry was losing unprecedented
sums of money, BA was able to remain profitable, though only barely so. USAir was losing
less than its US-based counterparts, and the two of them together had a chance to pull
themselves out of their financial slump. Other US-based carriers and even the national
airlines of several European countries opposed the idea, however, believing that increased
competition would deepen their already-serious deficits. Bibliography lists 3 sources. USAir.wps
The Unprecedented Growth of AEI Corporation : 25
pages in length. An in-depth evaluation of Air Express International
(AEI)-- the world's leading logistics company and freight forwarder. AEI's
services, finances, and marketing stratagem are analyzed as are its growth and stockholder
issues. Paper provides an excellent case study. Bibliography lists 5 sources. Aeicase.wps
The Unprecedented Growth of AEI Corporation # 2 : 30
pages in length. Another in-depth analysis of Air Express International; This one dealing
more with the company's new technologies, mergers, acquisitions, and international
expansion. The paper concentrates much less on financial statistics when compared with AEI
Case # 1 though. Bibliography lists 10 sources. Aeicase2.wps
Wal-Mart : A 6 page paper that considers the
issues that have arisen from the attempts of Wal-Mart to bring their retail outlets to
small localized communities across the nation. This paper suggests that communities must
reflect on both the pros and cons of this kind of development before determining
opposition or support. Bibliography lists 6 sources. Walmart2.wps walmart
Wal-Mart / Case Study In Discount Retailing : A
6 page case study on the company that has blown away virtually all discount retail
competitors : Wal-Mart. The writer discusses Wal-Mart's diversity, pricing
strategy, customer service, and cost-cutting emphasis. Distribution techniques and
cutthroat competition are detailed in an attempt to understand how Wal-mart has managed to
successfully stay so far ahead of their competition. No bibliography. Walmart.wps
Walmart
Why Wal-Mart Outdid K-Mart : 3 pages in length.
It is not difficult to ascertain the reasons why Wal-Mart has overtaken K-Mart in the
discount chain rivalry: inflexibility and lack of open-mindedness, as well as a decidedly
lazy approach to customer service are the primary causes. In an industry that is fueled
upon the slightest discrepancy, it is quite obvious that K-Mart's chairman, president and
chief executive Mr. Antonini does not have a clue as to the most effective way to run his
business. Mr. Glass, however, who is Mr. Walton's successor, understands perfectly the
necessary elements that have catapulted Wal-Mart to the incredible heights it has
achieved. The writer discusses the various reasons why Wal-Mart outdid K-Mart. No sources
cited. WalKmrt.wps
Retail Competition & Kmart Stores : A 15 page
paper discussing Kmarts difficulty in competing with both Wal-Mart and Target,
consistently losing market share to each. To their credit, Kmart has determined to improve
their image and they have done good solid research into changing American demographics as
global conditions affect them. As of yet, however, they have not fully taken advantage of
that research that yielded some retail-changing and far-reaching implications.
Bibliography lists 5 sources. Kmart.wps
Bollengers [Book Store] / Death of an Independent :
A 5 page essay on the demise of the independent bookstore in the wake of the mega
bookstores pushing them out. Bibliography lists 2 sources. Bollen.wps
Business Results at Kellogg Company : A 5 page paper
discussing the business results of Kelloggs fiscal year 1996. Kellogg is a nearly $
7 billion company and is worldwide in its activities. It has manufacturing facilities in
20 countries and sells product in nearly 160 countries. Of those, the fastest-growing
markets are Latin America and Asia. Bibliography lists 9 sources. Kellogg.doc
Bedford-Stuyvesant Restoration Corporation :
This 32 page paper provides an overview of the Bedford-Stuyvesant Restoration Corporation,
inclusive of its history, encountered problems and a look at its future. The section of
Brooklyn, New York known as Bedford-Stuyvesant is explored. Several legal issues which
have confronted the organization are explored in detail, including the possible liability
of a 1998 case involving the death of two young girls on a Pennsylvania highway.
Bibliography lists 25 sources. Bstuyrest.wps
Management And Structure At Andersen Consulting : An
11 page paper examining the management of the management consultancy firm. Anderson
Consulting is a growing behemoth that acts more like a growing entrepreneurial firm. The
company is astute in all forms of business management that involves information
technology, business process management, change management and strategy, and not only
remains aggressive in its tactics but also is growing ever more so. A private company
built on the partner structure, internal accountability is high but strategy is set for
the long term rather than to assuage any stockholder concerns or interests. The company
maintains an extensive business research function that puts to test emerging management
theory, with the result that Andersen consultants can offer clients the best of all
management techniques and theories, customizing processes to meet the needs of their
customers. Bibliography lists 14 sources. Andersen.wps
Chase Manhattan / Company Profile & Strategic Analysis
: A 10 page paper that provides a comprehensive overview of Chase Manhattan
Corporation, the nations largest bank, and reflects on their strengths, weaknesses,
opportunities and threats and considers recommendations for change and their outlook for
the future. Bibliography lists 6 sources. Chaseman.wps
Citicorp : A 10 page paper discussing
Citicorps future and profitability when compared to the state of the economy. The
examination includes past stock performance, drawing analogy between that and the growth
of GDP between 1994 and late 1997. Even with the phenomenal growth of the stock market in
general and in Citicorp stock in particular, investment analysts still rate the
companys stock as a "strong buy," anticipating even further growth in the
value of their own stock. Bibliography lists 11 sources. Citicorp.doc
Telecommunication Companies / British Telecom, Rostelecom,
AT&T :
This 13 page paper compares and contrasts specific aspects of three
telecommunications companies: British Telecom in the UK; Rostelecom in Russia; AT&T in
the U.S. Following a brief introduction to each company, the writer discusses their
disclosures, how they report on the Internet, corporate governance and directors'
remuneration, and reconciliation to IAS and US GAAP, as appropriate. Three tables are
provided. Bibliography lists 12 sources. Btrtatt.wps
AT&T Corporation : A 5 page paper that discusses
AT&T's revenues and profit, their management processes, new involvement with the
Internet, new marketing strategies, and plans for the future. Bibliography lists 5
sources. Attcorp.wps
AT&T Corporation vs. Sprint Corporation : This
5 page paper compares and contrasts these two major telecommunications corporations.
Innovations of each company are cited as well as their aggressive marketing strategies.
Bibliography lists 7 sources. Attsprnt.wps
Sprint Corporation : A 5 page paper that discusses
the history of Sprint, its acquisitions and joint ventures, Internet presence, annual
revenue, and future plans. Bibliography lists 4 sources. Sprintco.wps
Hotel Management Case Study / The Fairfield Inn : The
writer of this 8 page case study examines a particular hotel, a local Fairfield Inn,
part of a chain of some 172 economy hotels operated by Marriott International, Inc. In
addition to examining organizational structure, the paper presents key problems and
assesses the pros and cons of several possible solutions; ultimately recommending the most
promising one. Bibliography lists 2 sources. Fairfiel.wps
Case Study SWOT / M.C.I. : 10 pages in length. A
thorough internal & external, micro & macro S.W.O.T. (Strengths, Weaknesses,
Opportunities, Threats) analysis of the MCI corporation. The company's
strategy is assessed with great attention to detail and each point made is
well-elaborated. No Bibliography. Mciswot.wps Please send us e-mail for more information !
MCI WorldCom Merger / Analysis : A 6 page
analysis of the strengths, weaknesses, opportunities, and threats relating to this merger.
The writer presents the half-year growth figures, the main problems for the company as it
moves into the next century, and makes recommendations based on the overall analysis.
Specifically highlighted is the MCI WorldCom and IANA white paper petition for full
privatization of the telecommunications industry. Bibliography lists 11 sources. Cnmciwld.wps
MCI WorldCom Merger / Analysis : An 8page
analysis of the strengths, weaknesses, opportunities, and threats relating to this merger.
The writer presents the half-year growth figures, the main problems for the company as it
moves into the next century, and makes recommendations based on the overall analysis.
Specifically highlighted is the MCI WorldCom and IANA white paper petition for full
privatization of the telecommunications industry. Bibliography lists 11 sources. Cnmciwld.wps
De Beers / The Diamond Monopoly : This 5 page paper
explores the idea of a monopoly within the diamond industry by looking at De Beers
Consolidated Mines Limited and it's affiliates. It takes a close look at the
characteristics of the cartel as signified by the "single channeling agent" of
the CSO (Central Selling Organization) branch of De Beers. It then notes marketing
strategies and outcomes and concludes with a delineation of problems that could interfere
with De Beer's status of virtual monopoly. DeBeers.wps
De Beers / The Diamond Monopoly : This 5 page
paper explores the idea of a monopoly within the diamond industry by looking at De Beers
Consolidated Mines Limited and it's affiliates. It takes a close look at the
characteristics of the cartel as signified by the "single channeling agent" of
the CSO (Central Selling Organization) branch of De Beers. It then notes marketing
strategies and outcomes and concludes with a delineation of problems that could interfere
with De Beer's status of virtual monopoly. Bibliography lists 6 sources. Diamono.wps
The History Of Frito-Lay : This 8 page paper
reviews the history of the Frito-Lay Company. From the early activities of Mr. Doolin and
Mr. Lay to the merger in 1965 with the Pepsi-Cola Company and through the restructuring
that brings us to the present. It examines such aspects as marketing, expansion and the
use of computers. It concludes with a look to the future and the potential of
cross-cultural marketing. Fritolay.wps
Ann Taylor & Public Relations : This 7 page paper
presents a general overview of Ann Taylor Stores Corporation, including income for 1997
and reports some public relationships problems they experienced in 1996, including a
lawsuit by stockholders. How executives of the company responded are discussed briefly.
Bibliography lists 5 sources. AnnTaylor.wps
Neiman Marcus Stores : An 8 page paper discussing one
of Americas favorite retailers. No other retailers holiday catalog makes the
morning new shows as soon as issued each year, and few even attempt to maintain the level
of customer satisfaction to which Neimans is committed. Certainly there have been
problems over the years, but Neiman Marcus has successfully remained small and
merger-free. Neimans has some of the most loyal customers of any retail
establishment. The company is committed to not taking advantage of that loyalty or
betraying it, and customers continue to respond favorably while Neimans fortunes
continue to improve. Bibliography lists 11 sources. Marcusn.wps
American Management Systems : A 5 page paper
discussing problems the company has with some of their consulting projects. Major European
contracts have been cancelled at a time before the project actually began, but after AMS
had hired the necessary numbers of consultants to complete the job for which they had
contracted. In preferring to hire consultants fresh out of school for European projects,
AMS failed to note the cultural differences of the perception equating age with
experience. Bibliography lists 5 sources. AMS.wps
DataHelpers / Prospectus To Improve Company : A 25
page prospectus to help improve productivity and relations at the company DataHelpers,
a small business designed to provide databases, software and customer service support to
on-line sales businesses. FREE outline included. Bibliography lists 11 sources. Prospectus.wps
Cooper Industries / Nicholson File Company : A 10
page case study examining the conditions and events that led to the end of the Nicholson
File Company as a business entity all to its own. In 1972, there were at least three
companies interested in acquiring Nicholson, two of which were what is now the CooperTools
division of Cooper Industries and the H.K. Porter Company. Founded in 1919, Cooper was the
youngster of the three and now owns both of the others. This paper addresses Coopers
astuteness in pursuing Nicholson, how much Cooper could afford to pay per share and the
concerns of the then-existing Nicholson stockholders. No Bibliography. Cooper.wps
Unilever US : A 5 page paper presenting an overview
of this giant company. Unilever is a truly international behemoth that is the worlds
largest producer of packaged consumer goods in the food and soap industries;
"Unilever is also the world's #1 maker of margarine, tea, ice cream, personal wash
products, prestige fragrances, and deodorants. Its more than 1,000 brand-name products
include such familiar names as Lipton, Popsicle, Vaseline, Q-Tips, Helene Curtis, Lever
2000, Pepsodent, Wisk, and Calvin Klein." Bibliography lists 8 sources. Unilever.doc
Dow Chemical Company : An 8 page paper discussing the
business outlook for Dow Chemical. Dow is concluding the beginning phase of its
recreation, purchasing its own outstanding shares of stock, selling businesses that it
cannot reconcile with the definition of "core business" and acquiring others
that better fit the companys definition of "core." Dow is poised to take
full advantage of the explosive growth in the big emerging markets of the world.
Bibliography lists 5 sources. Dowchem.wps
Leadership & Investment Potential at DuPont Corporation
: A 20 page paper discussing soundness of leadership both for current need and in the
future, and in the context of whether DuPont represents sound investment now. Investment
analysts had rated DuPont as underperforming because of their inflated stock value, but
that value has corrected along with the rest of the market, while the company has posted
record quarterly revenues of more than $1 billion. Leadership is examined in terms of
management style, Theory Y, McKinseys 7-S Framework and expectancy theory as well as
principles identified by Waterman and Peters In Search of Excellence. The
paper also includes reference to observations by James Champy, and concludes that DuPont
has positioned itself well for growth into the 21st century. Bibliography lists
18 sources. Dupont.wps
Consulting At Ben & Jerrys : An 18 page
consultants report on the problems faced by ice cream manufacturer Ben &
Jerrys. Originally an "upstart" with an unorthodox and highly liberal view
of corporate responsibility, Ben & Jerrys has grown to claim 39% of the US
market in "super-premium" ice creamthe best of the best of ice cream.
Vermont based, the company has suffered in the US because of Americans growing
health consciousness as people all over the country attempt to trim fat from their diets.
In order to increase revenues, Ben & Jerrys has made a solid bid at being an
international company, but their established corporate culture does not match the
established societal culture of the countries in which they want to establish a market.
The consultant arrives at a plan that enables Ben & Jerrys to make their move
into the global market while preserving their US corporate culture. Bibliography lists 10
sources. Benjerry.wps
Ice Cream / Cultural Symbol and Example of Good Business
: A 6 page research paper in which the writer examines the phenomena of America's love
for ice cream as well as some of the inner-working of companies such as Ben & Jerry's
and the efforts that these mega-enterprises have made to ensure quality human resources
and low turnover. Bibliography lists approximately 4 sources. Icecream.wps
KikiCorps Leased Fleet Of Trucks : A 7
page business case for leasing rather than purchasing 100 tractor-trailer trucks. KikiCorp
is a mid-size manufacturer with strong promise for continued rapid growth. The
companys leadership has secured commitments for $25 million in investment funds for
establishing their trucking fleet and investing in additional manufacturing capacity and
other investments. Leasing 10 trucks would be profitable, but without placing capital at
risk in speculative investment, KikiCorp cannot justify the exorbitant costs of leasing
100 trucks. Bibliography lists 3 sources. Truckin.wps
Wisdom Import Sales Company, Inc. : A 7 page paper
discussing a growing import/export company with sole distribution rights to the entire US
market of Dos Equis and Labatt beers. Wisdom Import Sales Company, Inc. is a young
US-based company whose primary business is importing Dos Equis beer from Mexico,
distributing that beer in the United States and exporting to Canada. Similarly, Wisdom
Import Sales began working under the same sort of arrangement with Canadas Labatt
beer in 1995. Wisdom Import Sales also imports Labatt beer from Canada, distributes it in
the United States, and exports it to Mexico. Bibliography lists 6 sources. Wisdomim.wps
Zeigler Coal Holding Company : A 7 page paper
discussing a large import/export company using Zeigler Coal Holding as the point of
discussion. The writer examines the companys performance over the past several
years, the state of the coal industry and the companys overall corporate climate
regarding management style, commitment to their employees and how they might be able to
improve their performance. Bibliography lists 6 sources. Zeigler.wps
21st Century / Century Of Air Cargo : A 5 page
paper that looks at the industry's claim, and support for the claim that air cargo is the
industry of the 21st century. The paper also looks at the current problems facing the
industry and what international leaders, public and private, are doing to resolve those
problems. Bibliography lists 7 sources. Aircargo.wps
"Advantages and Disadvantages for Acme's
development contracts": A 5 page discussion/ case study discussing the
advantages and disadvantages of different types of development contracts for both a
customer, ACME Trucking Co., and to a software developer. Discussed are issues such as cost-plus
contracting and fixed price contracting. No bibliography. Acmecost.wps
Assessment of the Bakery Business : An 8 page
general overview of the Bakery Business with Illustrative examples. Writer supports the
business as a very lucrative one. Bibliography lists 6 sources. Bakery.wps
Economic Value Added (EVA) and Western Atlas
International : A 30 page research paper the provides an overview of EVA
principles and relates them to the status of Western Atlas International, a Los Angeles
based company. The writer supports the view that Western Atlas could benefit from EVA
principles in their business and management divisions. Bibliography lists 18 sources. EVA.wps
Theodore Caplow's "Managing an Organization" : A
3 page book review of Caplow's "Managing an Organization" -- a book designed to
give leaders a better understanding of modern techniques for effective management.
Included in the discussion are theories of communication, reward & punishment, the
incompatibly of seniority & merit, and much more. No Bibliography. Mngngorg.wps
Racial Discrimination and Avis Rent-A-Car : A 9 page
essay investigating current news stories about Avis and their reluctance to rent cars to
black customers. Current discrimination allegations against Orthodox Jews are also
included. The paper begins with a review of the 1896 Supreme Court decision in Plessy v.
Ferguson, goes to the 1954 Court decision of Brown v. Brown, and leads to the Civil Rights
Act of 1964. There is an in-depth look at the discriminations charges against Avis, along
with some of Avis' stated plans in remedying the current problem. Bibliography lists 6
sources. Avis.wps
British Petroleum and Treasury Risk: This 7
page report discusses British Petroleum Company, PLC, in terms of the Treasury risks to
which it is and has been exposed. As a result of restructuring in 1994, BP became a
company of smaller, more autonomous units in place of the previous centralized regional
teams. The "view from the top" has always been that these units could be more
creative and efficient through the sharing of knowledge and best practices. Such factors
are equally important throughout the evaluation of potential Treasury risk. Bibliography
lists 18 sources. BWbp.rtf
Skirball Center: Case Study : 5 pages in length. The
Skirball Center is facing considerable tax implications for not having filed the
appropriate Form 990 required for all tax-exempt organizations. It has come to the
controller's attention that if an amended 990T is not filed immediately, the Center is in
danger of losing its nonprofit status altogether. The writer proposes suggestions for
fixing the problem. Bibliography lists 3 sources. Skirball.wps
Hudepohl Brewing Company : A 20 page paper discussing
evaluating facts as presented in the Harvard Business Case Study of the same name. The
privately-held, family-run, 100-year-old company had gone into gradual and unnoticed
decline, and business results were so poor that the company posted some of the lowest
profitability figures in the industry. Customer loyalty in the companys Cincinnati
home is unusually high and apparently unshakable; the paper recommends that the company
expand beyond its Cincinnati market and establish itself as a higher-priced offering of a
microbrewery in areas outside of Ohio while maintaining its low-priced Cincinnati base.
Production is highly inefficient, and the companys policy of paying all workers the
same rate prevents it from benefitting from long-term employees experience and
knowledge. The paper also recommends that management charge the employees with producing
proposals to enhance efficiency and their level of involvement in both their jobs and in
the company. Bibliography lists 1 source. Hudepohl.wps
FourWinds Marina / Case Study : 5 pages in length.
Case study of the FourWinds Marina. This paper will outline the following points:
background of the facility; major opportunities and threats in the external environment;
major strengths and weaknesses in available resources; financial condition; and
recommended changes. No additional sources cited. Fourwind.wps
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